How we assisted Bertelsmann in acquiring milch & zucker
Fast facts
- Consulting project in the field of digital HR services
- Support of Bertelsmann and EMBRACE in the analysis and valuation of milch & zucker
- Data due diligence in the HR tech sector
The challenge
Statista supported Bertelsmann and EMBRACE in the analysis and valuation of milch & zucker, an acquisition target in the HR tech sector. The core business of milch & zucker is the development and operation of a software solution (SaaS) for the applicant management of large companies and public institutions. The company has built up extensive expertise over 20 years, particularly in the intuitive use of job advertisements and application processes. Part of the due diligence was therefore also the evaluation of these skills and data.
Our approach
Through a combination of expert interviews, data analyses and a review of the legal framework, Statista was able to generate valuable insights and create a roadmap for using the HR tech company's extensive data even more effectively in the future. A team of consultants and data scientists from Statista was involved in the project.
‘milch & zucker perfectly complements EMBRACE's existing portfolio, both in terms of technology and consulting as well as in terms of clients. Together we are developing innovative solutions for the recruiting challenges of the future, which are increasingly technology-driven and require a high level of consulting expertise. Thanks to Statista, we know that the data basis for this is available at m&z.“
Ana Fernandez-Mühl, Vice President Synergies & Collaboration von EMBRACE
The Outcome
A large number of use cases were developed and prioritized to support the future business activities of milch & zucker in the extended EMBRACE brand family.
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